“If you fail to plan you plan to fail.
This is a lesson I had to learn when I moved out of home for the first time. I was in Sydney, far from my hometown of Adelaide. I had been scraping by for several months, working late at the store and had no money to my name.
Then one week I realised I was just $25 short on rent.
Jess Kent : Opening act for Coldplay’s A Head Full of Dreams Tour
It was in that moment that I had to make a choice. Would I put my head down, brand my business well and raise my prices to where they needed to be or would I quit.
My initial assumption, that all staff were knowledgeable and informed on all games related matters, was incorrect.
I was more afraid of having to go home defeated, or worse call my parents and ask for help or, so I grabbed 2 of my mates who were hanging out, grabbed my guitar, and we went down to the closest shopping mall and busked. We made just over $100 and split it, so I made rent with $5 to spare!”
Jess Kent : Singer, songwriter and guitarist known for her debut single, “Get Down”, she opened for Coldplay’s A Head Full of Dreams Tour.