Bic For Her

business, Life

Who can forget the most hilarious video of all times, where Ellen DeGeneres educates her daughter on how to properly handle a pen as a woman?

The pen, as it turns out, is from the well known company Bic. It is exactly like every other Bic pen except it comes in pink and pastel colours, with glitters and jewelled accents.

The pen is still sold today, but if you try to do an online search, you will have a hard time finding a link.

The reviews, articles and videos making fun of the products or patronizing the companies are flooding the Internet.

Bic For her, 2011-

However, Bic did not learn from this mistake, as it recently appeared in their “Look Like a Girl” and “Think Like a Man” advertisement for Women’s Day in South Africa.



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Category business, Life


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